The reactions are priceless
Most TV/web commercials are forgettable. It’s not they are necessarily badly constructed, but that there are so MANY of them. Millions of them. So if you want to make an awesome commercial how do you rise up higher than the rest? What’s your point of difference?
Well, if you’re Splendid Chocolate you torment children.
No, not really. At least not in a terrible manner; more in a funny way. Splendid had several kids try out their dark chocolate for the first time and their reactions are priceless. Watch it.