I can effortlessly plan every detail of someone else's schedule. It's a logical process. What I struggle with, however, is planning every detail of my own. I write lists. I map out every possible option, and usually take myself through a gruelling process of ruling out options one by one.

Sound familiar? When faced with decision making in your business, do you get stuck in your perfectionism and unnecessarily tangle yourself up?

The reason this happens is psychological distancing.

The difference between making decisions for yourself or someone else is, objectively, nothing. But when things seem more “distant”, our mind is able to imagine scenarios in a more abstract manner. We are less emotionally attached to the situation -- and the outcome.

This is the beauty of outsourcing in business. When we allocate a task to someone with less emotional attachment to the outcome, it's going to be easier to get it done.